Peer Pressure
A “special offer for subscribers.”
The concept is a bit Condé Nasty for my liking, but here it is:
If you’re one of our subscribers and would like to start giving something other than HPV to your friends, you can now pass along Jacobin. You pay for the postage and provide the addresses of members of our target audience, in Connor Kilpatrick’s words, “vapid, svelte and sexually-attractive middle-brow liberal arts majors,” and we’ll send four issues.