On Gucci Mane and Capital, Part II: “She’ll Go to War with Anybody”

This is the second installment in a multi-part series called “Everything You Wanted to Know about Marx but Were Afraid to Ask Gucci Mane,” on understandings of capital in Gucci Mane’s 2010 album The Appeal. Last week, I wrote about the thirteenth track, “Brand New.” This week it's track five, "Making Love to The Money."


The tension between accumulation and circulation I wrote about last time tilts in a definitive direction in this track. There aren’t any consumer products (guns and drugs don’t quite count) in this song, which is extremely unusual for a track that’s entirely about money. But here cash has assumed a non-circulating  form: Gucci Mane is dating money herself. The conditioned need to accumulate has turned to an erotic drive; instead of stacks of bills standing for the power and prestige (or even the costly sex workers whose time he could no doubt afford), Gucci kicks dem hoes out/but lets the money stay. In “Brand New” his problem was with the drop-off between exchange and use values, but here it’s money as such he wants.

In a way, he has a point*. Under capitalism, life’s necessities collapse into the singular. Money is the over-commodity — why trade it for anything less? For a static object with less potential? But as Gucci is aware, she doesn’t belong to him:

She broke up with me once almost had me cryin
She know I was cheatin cause she caught me lyin

I gotta take her everywhere cause these niggas crazy
Only leave her by herself on special occasions

Every nigga in the hood wanna fuck my lady
Can’t wait for me to slip so they can take my baby

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