How to Kill a Bill

Inside the secret war of America’s most effective assassins: Harry and Louise.

""Harry and Louise" Health Care Ads (Clinton Administration)" — Harold Ickes Collection / Clinton Presidential Library.

When Clintoncare was finally slain in 1994, its deathblow may have come from a pair of fretful suburbanites — Harry and Louise. Harry and Louise were a fictional couple who appeared in a yearlong string of television advertisements between 1993 and ’94, criticizing the proposed health care plan. They directed their message at buttoned-up white-flighters in […]

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