At the beginning of August, President Obama unveiled with great fanfare the “Clean Power Plan,” a “Landmark Action to Protect Public Health, Reduce Energy Bills for Households and Businesses, Create American Jobs, and Bring Clean Power to Communities across the Country.”

Stripping away the poll-tested language, the president was announcing — after epic delays — EPA regulations for carbon-dioxide pollution from existing power plants, finally fulfilling a 2000 George W. Bush campaign pledge. The proposed rule’s compliance period will begin in 2022.

From a policy perspective, the proposed rule is a perfect distillation of the Obama administration’s approach to governance: politically rational incrementalism that reinforces the existing power structures and is grossly insufficient given the scope of the problem.

The information necessary to understand the rule is impressively buried on the EPA website amid “fact sheets” that list out-of-context factoids and fail to cite references from the one-hundred-plus-page technical documents or ZIP files of modeling runs. The structure of the plan is complex (for example, states can choose to comply with “rate-based” pollution-intensity targets or “mass-based” total-pollution targets) and carefully designed to satisfy a wide range of stakeholders.

With sufficient inspection, the plan’s impact on climate pollution — its entire purpose — emerges: the rule locks in the rate of coal-plant retirement that has been ongoing since 2008, and that’s about it:

Under both the rate-based and mass-based approaches, the projected rate of change in coal-fired generation is consistent with recent historical declines in coal-fired generation. Additionally, under both of these approaches, the trends for all other types will remain consistent with what their trends would be in the absence of this rule.

Now, that’s a pretty good accomplishment in political terms. The administration is seizing on the ascendant power of the natural-gas industry to codify an existing economic trend at the expense of the presently weak coal industry. Coal-plant pollution has been protected from air-pollution regulation for generations; some of the plants in operation today were built during the Great Depression. These plants — immensely profitable for their owners — are not only climate killers, but destroyers of the lives of anyone who lives downwind of their poisonous effluvia.

From the perspective of actual reality, however, the proposed rule is so weak as to be potentially destructive. It is built around the premise that the United States will extend its commitment to fracked gas for decades to come, even as the climate targets Obama personally signed onto can only be met if the dismantling of all fossil-fuel infrastructure begins immediately.

The rule’s expectations for renewables are clear evidence of the political power of the fossil-fuel industry trumping that of clean power. Since 2009, US wind generation has tripled and solar generation has grown twentyfold. Yet the EPA expects much slower renewable electricity growth in the next fifteen years. This assumption is why the rule will deliver minimal cuts to greenhouse pollution from the electric power sector—unless states implementing the rule voluntarily adopt stronger goals.

More than anything else, the Clean Power Plan is a triumph of messaging discipline. The Obama administration has learned some lessons from the political debacle that accompanied the death of the Waxman-Markey climate bill in the Senate. Although there was significant money put into a grassroots mobilization for climate legislation, that mobilization failed spectacularly.

The organization 1Sky — which was formed in 2007 with the sole purpose of building grassroots support for climate legislation — had support from the Rockefeller Brothers Fund, the National Wildlife Federation, NRDC, Friends of the Earth, and others. But its efforts came to naught.

The White House discouraged grassroots mobilization, and instead focused their attention on the inside game, the elite stakeholders in Washington DC. As a result, climate policy elites and grassroots activists spent years in conflict, while opposition was effectively organized under the Tea Party banner. By the middle of 2009, public and elite support for climate legislation had collapsed.

This political collapse should have come as no surprise, in particular to Obama, who won the White House using a campaign strategy built from the lessons of leftist community organizers, most notably campaign advisor Marshall Ganz. However, even before he took the oath of office, Obama abandoned the grassroots-mobilization infrastructure in favor of a fully centralized approach.

The administration’s approach was actually in part an attempt not to repeat the failures of the Clinton-Gore approach to climate. Their policy attempts — a BTU energy tax proposed in 1993 and the Kyoto Protocol global treaty Gore negotiated in 1997 — ran up against congressional opposition. So the Obama White House, populated by many of the veterans of the Clinton years, deliberately took their hands off the tiller and let their allies in Congress, namely Rep. Henry Waxman and Sen. Barbara Boxer of California and Rep. Ed Markey and Sen. John Kerry of Massachusetts, take the lead.

So climate policy failed yet again, in a different manner. It’s almost as if the real problem wasn’t how various policies were presented to Congress, but instead the political composition of Congress itself.

This time they have deliberately coordinated with grassroots environmental groups, including environmental justice organizations, to sell the EPA rule. The mainline environmental groups, at the behest of the administration and funded by Democratic-aligned grants, burned the midnight oil to get their members to submit eight million comments in support of the rule, an accomplishment almost unparalleled in terms of the amount of effort expended to achieve minimal political influence.

The environmental justice community — a diverse and fractious network of predominantly local, non-white environmental organizations — took a different approach in response to elite outreach. They accepted grants to engage on the Clean Power Plan, but used their seat at the table to advocate forcefully against the previous draft of the rule.

Because Obama’s first EPA administrator, Lisa P. Jackson, had previously established mechanisms to consider environmental justice in the rule-making process, the activists’ concerns about this rule were at least partly addressed.

But it’s not nearly enough. Dismantling the global fossil-fuel economy is a civilization-scale fight. Fossil-fuel industrialists have every incentive to resist democratic control to prevent their economic extinction. And that extinction is what climate policy needs to bring about, not forestall — global warming won’t stop until we stop burning fossil fuels. The Obama years have been spent in skirmishes and accommodations that have served mainly to delay the inevitable, seismic conflict between extractive capitalism and democratic society.

The modest accomplishments for climate and environmental justice in the Clean Power Plan will have little meaning unless they turn out to be the first salvos in a relentless assault on the carbon economy. In 2008, Obama envisioned that he would oversee from the White House “the moment when the rise of the oceans began to slow and our planet began to heal.”

That moment has not yet come.