Within days of launching their “Justice at Spotify” campaign in late October, the Union of Musicians and Allied Workers was reminded why they launched the campaign in the first place. Spotify announced in early November that it was changing how artists can promote themselves on the platform.

Billed as “a new feature,” Spotify will now allow artists and record labels to, in essence, pay for increased visibility. In exchange for a lower royalty rate, selected songs and albums will be boosted in listeners’ recommendations. The statement from Spotify reads:

In this new experiment, artists and labels can identify music that’s a priority for them, and our system will add that signal to the algorithm that determines personalized listening sessions. . . .  This allows our algorithms to account for what’s important to the artist.