Privatizing Morality

Individual acts of holiday charity by the rich are a hustle. Real altruism is collective.

A Salvation Army building in St Louis. Thomas Hawk / Flickr


Charitable donations in the United States tend to peak during the holidays. As Meagan Day has observed, this tradition of seasonal giving expresses something of a paradox: a temporary suspension of the wider attitude, so prevalent among the wealthy, that poverty results from personal or moral failing. For a fleeting few weeks every year, it seems, there is implicit acknowledgment in the more privileged ranks of American society that wealth is distributed unfairly and that the poor, by extension, do in fact deserve better.

In their giving this holiday season (and throughout the year), wealthy donors will be aided by the federal charitable tax deduction. Supposedly designed to incentivize charity (particularly among the rich — the measure was introduced in 1917 following a big increase in the top income tax rate) the deduction enables anyone who gives to deduct the amount from their stated income for tax purposes.

Institutionalizing and encouraging generosity as public policy — on the face of it, who could possibly object? But whatever its official purpose in theory, the deduction looks less irreproachable in practice.

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